That is truly a simple condensed definition that the average person would use. In actuality, Advertising is the nonpersonal communication of information usually paid for and usually persuasive in nature about products, services or ideas by identified sponsors through various media. ... In other words, everything about the product should not be discussed. 4 The Federal Trade Commission deals with such omissions by demanding affirmative disclosures of such information, and backs up their demand with the force of law. ... In conclusion, Advertising is the nonpersonal communication of inf...

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