1. Introduction to management
Large corporations use story building -- "a specialized form of crystal-ball gazing" -- to generate contrasting visions of future possibilities that would not show up in conventional business plans. ... Managers must monitor and evaluate performance; actual performance must be compared with the previously set goals. ... This process of monitoring, comparing and correcting is what we mean by the controlling function. ... This leads me into the final question to compare and contrast management and leadership. ... In contrast, leaders may either be appointed or emerge from within a work group. ...
- Word Count: 2142
- Approx Pages: 9
- Has Bibliography
- Grade Level: Undergraduate