1. Case Analysis - The Lego Group
External Analysis 4 2.1 Industry Overview 4 2.2 Porter's 5-Forces Analysis 4 2.3 GDPEST Analysis 7 3. Internal Analysis 8 3.1 Financials 8 3.2 Value Chain 10 3.3 VRIS 10 3.4 Core Competence/Strategic Intent 11 4. ... These brand-new facets of the LEGO item profile produced brand-new possibilities to market and offer its item, as it today combined its product using the opportunities of role-playing and character. 2. External Analysis 2.1 Industry Overview One organization under the model market is Lego. ... A Five-force analysis for the model market will more determine Lego's existi...
- Word Count: 2913
- Approx Pages: 12
- Has Bibliography
- Grade Level: Undergraduate