1. Abercrombie And Fitch
Brand positioning due to the nature of the retailing business, Abercrombie and Fitch must and had been constantly focus on the customers needs with high levels of service on order to capture, create, and retain a competitive advantage. ... For the company, loss of profit is inevitable, as it has reduced its pool of potential customers, be it through marketing products to some persons and not others, or prohibiting individuals of a particular demographic from patronizing the business. When a business discriminates against customer's eager to satisfy their demands with the product that the ...
- Word Count: 1850
- Approx Pages: 7
- Has Bibliography
- Grade Level: Undergraduate