In metropolitan cities the average lot size of homes has gone down from 1 acre in 1980 to 1/3 acre 1998. ... For Fruit cocktail tree targeted age group is homeowner between ages of 25-55, having family of at least three. Comparing Washington DC with national average climate, cost of living and average household size indicates a possible target market for fruit cocktail tree. Washington DC National Population of Washington 33424 11571 Median Age 34.4 years 37.41 years Median Household Income $25,192 $39,727 Percentage of Single Households 83.00% 44.72% Percentage of Married Households ...

• Word Count: 979
• Approx Pages: 4
• Grade Level: High School

With this change happening BMW expanded its offerings by rolling out the BMW X series which is essentially an SUV of sorts that can give people looking for "an active or family based lifestyle"(Kotler. ... She was contemplating on purchasing an X5 to have an SUV or sports utility vehicle as BMW refers to them as, which she wanted to accommodate her family as well as be apart of the BMW brand with my mother. ... Without actually conducting research or visiting a BMW dealership the average consumer wouldn't know that BMW offers an X1 model vehicle that could perhaps appeal to them and the p...

• Word Count: 671
• Approx Pages: 3
• Grade Level: High School

This provides CUTCO with a five-year average growth rate of 8%. ... Therefore, there are approximately 12 million family households earning more than $50,000 a year. However, only 2.5 million family households earn more than $75,000 a year, which may be a better indicator of the number of "affluent" households CUTCO considers its target market. ... Since the average sale price is $270 for direct sales, these sales earnings represent 55,800 items. ... To generate revenues of $740 million a year from China at an average sale price of $270, CUTCO would need to capture 0.21% of this mark...

• Word Count: 902
• Approx Pages: 4
• Grade Level: High School

Weber-Stephen's Keg-R-Que George Stephen, founder of Weber-Stephen Products Co., designed his first kettle-shaped barbecue grill in 1951, and sparked a backyard revolution. He was tired of complaining about flat, open braziers that exposed his food to wind, ashes, and charring flare-ups, he decid...

• Word Count: 4000
• Approx Pages: 16
• Has Bibliography
• Grade Level: High School

They are usually in for a short stay, 2-3 days on average. ... These are usually families of 3 to 5 members with children ranging between 5 and 18 years of age. ... Geographic and Demographic aspects have a lot to do with the target's personality - where they live, age, income, family, etc. ... The average stay is of 2 nights. ... This sector usually has an average stay of a weekend during off-season and "expect silver service". ...

• Word Count: 2171
• Approx Pages: 9
• Grade Level: High School

Figuring out whether or not the ticket prices were too high based on how desirable going to a Celtics game is for the average person would tell me if lowering prices was essential to benefiting sales. ... For example, If Johnny got a free Celtics tee shirt and goes to school the following Monday and tells 10 of his friends that he got a free Celtics shirt this could possibly result in more families attending which would raise ticket sales. ...

• Word Count: 607
• Approx Pages: 2
• Grade Level: High School

Another Segmentation Technique - geo-demographics - EuroMosaic: 10 types (Elite suburbs, Average areas, Luxury, flats, Low-income inner city, High-rise social housing, Industrial communities, Dynamic Families, Low-income families, Rural agricultural, Vacation retirement). ...

• Word Count: 690
• Approx Pages: 3
• Grade Level: High School

• Prices of CUTCO products are increased by an average of 5 percent every other year (e.g., 2007, 2009, and 2011). ... • On average, the cost to enter a country is approximately $15 million. ... Target Customers • CUTCO customers are most likely to be married, prosperous homeowners with families. ...

• Word Count: 3619
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Sify's average revenue per unit, or ARPU, has started rising after several quarters of continuing decline. ... Nearly 85% of orders, an average of $37 million a day, are placed on the company's Web site. ... From these, he found out that the biggest shoppers at the stores were women aged 25 to 55 with an average family income of $40,000, buying everything from skirts to appliances. ...

• Word Count: 1692
• Approx Pages: 7
• Has Bibliography
• Grade Level: Undergraduate

This is the reason the average price of a burger is $1.89 in India instead of $4.07 in the United States of America (Grewal & Levy., 2013). ... McDonald's, in order to be well known and have customers, had to make its brand be familiar to Indians by following the Indian lifestyle, promoting the Indian family culture and values, as well as making its restaurants comfortable while being clean and maintaining the quality service (Gordon, Deshmukh, Gupta & Baek., 2012). ... McDonald's India rather uses the new middle-class Indian family, which they consider their biggest advocates and a...

• Word Count: 1981
• Approx Pages: 8
• Has Bibliography
• Grade Level: High School

However, according to AdAge.com, out of the 53 million ads only 1% of users clicked on the ad and spent an average of 1 minute looking through their website. ... For instance, not only is Campbell's has a long history and a consumer favorite in the soup industry but in many family households, mothers give their children soup when they are sick. ...

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Their target market consists of males and females with a family size of 4 or more people. The adults in their target market are homeowners and people who rent and have an average income of between $23,000 to $35, 000. ...

• Word Count: 787
• Approx Pages: 3
• Grade Level: High School

. & Fitch $133,900 +29.0 +2.0 $223,000 +22.0 3.0 American Eagle 117,400 +15.4 NC 188,500 +15.8 0.5 AnnTaylor 138,500 +16.3 +3.5 220,900 +14.0 +2.0 bebe3 26,100 +11.5 3.5 240,900 +9.8 5.0 Big Lots 283,800 +29.7 +24.0 556,400 +24.2 +18.9 BJ's Wholesale 483,500 +11.9 +4.8 856,200 +10.9 +3.9 Bombay Co. 35,200 2.0 11.0 60,800 4.0 13.0 The Buckle 32,300 +5.4 1.2 57,000 +5.9 0.6 Cache 22,300 +9.0 +7.0 47,700 +8.0 +5.0 Cato 78,300 +24.1 +14.0 132,700 +16.0 +8.0 Charming Shoppes 249,100 +72.0 +5.0 424,300 +69.0 +2.0 Chico's FAS 50,300 +36.5 +11.7 83,500 +36.7 +11.4 ...

• Word Count: 1150
• Approx Pages: 5
• Has Bibliography
• Grade Level: High School

Advertising helps show potential consumers different choices for the items that they buy to live an everyday average life. According to marketing consultants Stann Rapp and Tom Collins, on a typical day, the average American sees over 5,000 advertisements (Wow: Effects of advertising ). ... Many factors contribute to exposure to and awareness of advertising, including dispositional and personality characteristics, family practices, and the peer and cultural environment (NIH Guide 5). ...

• Word Count: 1931
• Approx Pages: 8
• Has Bibliography

Previous Strategy Critique Harley Davidson's marketing team had looked at top sellers not by customer segment age group, Gender and ethnicity but rather by model family, as in the top-selling sports car" or the top- selling softail. ... Harley Davidson's average customer has been getting 6 months older for the past 20 years, and is now 48 years old. ...

• Word Count: 857
• Approx Pages: 3
• Grade Level: High School

The average business manager makes $40,384 to $124,728 annually. You don't really get a reward besides a bonus but really it's not always about the money, just knowing that you're happy and have support from your friends and family is the best reward anyone can receive. ...

• Word Count: 1415
• Approx Pages: 6
• Grade Level: Graduate

The owners are still the Walton family, with more than half of the company's shares (Walmart) Company's Philosophy- Type of Orientation Walmart is in the business of selling everything customer need in their everyday life; and the success that they have is due to their mix of their orientation. ...

• Word Count: 5563
• Approx Pages: 22

Children are developing a lifestyle of worry about having money and buying stuff opposed to their education, family, or health. ... The average child consumer does whatever it takes to get their parents to buy them what they want. ... In order to satisfy the needs of their children, parents work extra hours to support their family; which takes away from quality time that could spent to positively develop their child and parent control. ...

• Word Count: 2743
• Approx Pages: 11
• Has Bibliography
• Grade Level: High School

All across America, in the streets, newspapers, magazines, homes, as well as in schools and businesses are advertisers' mass marketing tools, usurping freedoms from children and their parents and changing American culture. Virtually an entire nation has surrendered itself wholesale to a medium for s...

• Word Count: 1887
• Approx Pages: 8
• Has Bibliography
• Grade Level: Undergraduate

The company continues to grow sales through its policy of new restaurant openings (average of 100 new restaurants opening per annum in the UK), with total system sales reaching £1.5 billion in the UK and $40 billion worldwide in 2000. ... McDonald's has invested millions in the past few years in promoting itself and gaining awareness to various demographic groups - the two most lucrative groups being families and under 25's. ... Young adults have grown up in a culture where purchasing meals out is relatively common practise, while at the same time McDonald's has ...

• Word Count: 2425
• Approx Pages: 10
• Has Bibliography
• Grade Level: Undergraduate

The learner then will discuss the aspects of quality child care, and how it can be implemented to the benefit of the children, families, and employees. ... Today's children in center based care whether three weeks or three years spend an average of ten hours a day, five days a week, 50 weeks a year in child care (Child Care Bureau, 1997 ). ...

• Word Count: 4852
• Approx Pages: 19
• Has Bibliography
• Grade Level: High School

Census Bureau has determined that almost 75% of Baby Boomers come from "economically poor, working-class or small family-owned business or farm roots,"" (2002). ... According to Faith Popcorn, a popular trends analyst, "food, family, love, and vanity will drive Baby Boomer consumer behavior in 2003, and some of the most basic human needs and emotions will have the biggest impact on the domestic consumer marketplace; a year of primal passions,"" (2003). ... With Baby Boomers, there is a new focus on "need reduction strategies" in order to increase time spent with family rather than tim...

• Word Count: 2852
• Approx Pages: 11
• Grade Level: High School

. INTRODUCTION Internet marketing can simply be defined as the process of building and maintaining customer relationships through online activities to facilitate the exchange of ideas products and services that satisfy the goals of both parties.# In today's growing economy, in order to be suc...

• Word Count: 3281
• Approx Pages: 13
• Has Bibliography
• Grade Level: High School

The relationship marketing takes various forms and practices in many different countries. The practices of relationship marketing are largely shaped by historical and cultural factors. In Japan, in the pursuit of establishing relationships, large manufacturers with their financial and technical r...

• Word Count: 2290
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In a 1997 Rand Youth Poll, teenage girls had an income of $56.4 billion dollars, making the average yearly income $3795 per girl. ... Three out of four teens come from homes with two working parents or a single parent raising the family. ...

• Word Count: 2091
• Approx Pages: 8
• Grade Level: High School