Throughout the history of television, viewers have been targeted with ads that aim to influence and sway them to buy products. ... By using a cute animal, the viewers are drawn into the commercial due to human natures inherent attraction to cute things. ... This appeal to logos is reinforced by the fact that the Clydesdales are Budweiser's "trademark" animal. ... Showing animals appeals to the next generation of drinkers from an early onset, which increases brand awareness. ... Viewers are drawn to the cuteness of the character that, in turn, makes people from many demographics ...

• Word Count: 1484
• Approx Pages: 6
• Grade Level: Undergraduate

The customers are not repeat buying the product, which can cause problems to the sales. ... The consumers could also be reusing the product and therefore do not need to buy anymore. ... Animal cruelty is thought of as being extremely appalling. This movement against hurting animals is important to Trap-Ease as it offers a more civilized way to rid households and businesses of their mouse problems. ... In order to increase repeat buying of the product it must be made less durable so that it is more disposable. ...

• Word Count: 1653
• Approx Pages: 7
• Grade Level: High School

In this business it's not only that you lose money by buying stuff, you can also achieve a huge amount of money by making a good advertisement. ... They have had various kinds of ads, using animals, fiction and characters which appeal to children like Santa Claus. ... The kids feel drawn to these cuddly animals. ... People will just buy it because they know that it has a good reputation. ... The consumer is ultimately attracted to buy. ...

• Word Count: 2248
• Approx Pages: 9
• Has Bibliography
• Grade Level: High School

Lately, they have been using new animal cartoon characters demonstrating the idea of a nutritional healthy Happy Meal. ... " the goat then gets a stomach ache and the narrator suggests eating better as they go to McDonald's and buy the goat and boy a Happy Meal in which the goat feels strong and healthy after devouring his Happy Meal. ... Other animal characters are used as well, such as a dodo bird to portray curiosity, a pink stegosaurus dinosaur to portray growth, and an ant to portray physical exercise and staying in shape by "eating right" with the help of a McDonald&#...

• Word Count: 1820
• Approx Pages: 7

If the product being advertised is shown as erotic, then the consumers might want to buy it to enhance their own sex appeal. ... The message here is not to buy something, but to feel something instead. ... Tompkins" reaction to the painting is this: "First we see the glory of the animal; Remington has made it as noble as he knows how He makes us feel the pain of the anticipated killing, and makes us want to hold it off, to preserve the moose, just as he has done" (500). ...

• Word Count: 1622
• Approx Pages: 6
• Has Bibliography
• Grade Level: High School