A Research of the Media Coverage of the War on Drugs: Marijuana: The Facts and the Media Coverage The "war on drugs" was announced by President Nixon in 1971. The media has been there since the very beginning: covering this so called war with every means at their disposal. Some feel that this media frenzy was caused, in large part, by the government of the United States of America. Others feel- that this heightened media coverage is a direct result of the consequences of drugs and drug abuse. For whatever reasons that the media was there, the participants in this pro and con ...