American Airlines needs to be concerned with how well other airlines are doing; what kind of marketing are they making to lure and keep consumers from using their airline. ... American Airlines is most likely very concerned with this environment at the time. Airline ticket sales have decreased considerably because of the recent events that have taken toll on the country. ... Ticket prices have gone down as a cause of these recent events. ... Here, American Airlines needs to consider the needs and wants of the consumer. ...

• Word Count: 3899
• Approx Pages: 16
• Grade Level: High School