Through the use of Busta Rhymes, Virgin has reinvented themselves as a new and fashionable brand aimed towards younger people who recognise acts such as Busta Rhymes and Ja Rule. ... The denotative meanings that this advert brings out is that this company is cool enough for Busta Rhymes so it must be great for us, this appeals to the viewer especially because it is aimed at younger people, as people strive to become rich and famous and they believe buying this product is helping them to become what they dream. The devil makes work for idle thumbs', by using an iconic symbol the com...

• Word Count: 1799
• Approx Pages: 7
• Grade Level: Undergraduate