A distribution channel can involve various categories of middlemen/intermediaries: facilitators, providing physical distribution (transport, storage, display), advertising, and financing; agents and brokers (paid by commission) who find customers and perform negotiations, and merchant middlemen who buy, take title to, and then resell products (at a profit). ... If the intermediary is a transport firm, it can cut costs with physically small products by putting them in the same truck or warehouse; an advertising agency can use the same expertise and equipment between several portfolios; a b...

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• Approx Pages: 6
• Has Bibliography
• Grade Level: High School

Better and frequent advertising have enhanced the superstores image- thus brightening the consumer perception. ... By opening up a new franchise in the upcountry will help Thailand's economy and will also create a better standard of living for Thai's.. Due to rapid expansion of superstores, many jobs are created for local people, bringing down the unemployment rate. ... They had demanded higher fees for tenants who want to rent their spaces. ... They instead go to the big superstores to buy what they need and want. ...

• Word Count: 1288
• Approx Pages: 5
• Grade Level: Undergraduate

People still want to buy hot ticket items such as televisions and computers, but are reluctant to pay full price. ... This buffering creates an endless supply of goods available to the customers. ... Target has taken advantage of the internet and how they market their products by creating an internet store called Target.com. ... As stated before, especially in this time of recession, people want more for their dollar and are more conscientious about each penny they spend. ... As can be seen by their advertising, they are trying to appeal to a younger generation with their hip, fu...

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• Has Bibliography