1. Building and Managing Business Communications
Marketing communications helps to define an organization's relationships with customers not only by the kind of messages exchanged, but also by the choice of media and occasion to suit their customer's preferences. ... Marketing Communication is a multidisciplinary field of study having a wide scope for the graduates from the fields of Communication, Economics, Commerce, Social Sciences, and Management. ... With the help of this, you can tailor messages through media that are most likely to reach these segments at times when these segments are most likely to be receptive to these mes...
- Word Count: 2453
- Approx Pages: 10
- Has Bibliography
- Grade Level: Graduate