Media communication theory will also be explored to identify and deconstruct how the encoder of the institution has used various persuasive devices and media techniques to create an advert that will serve the company's agenda and will contribute to the success and longevity of the brand. ... For example, throughout the advert, both men are seen to be consuming food on a number of occasions. ... For example, Grandpa's breakfast is enjoyed at the table with a newspaper and his lunch is enjoyed away from the stresses of work, situated in the park, which gives him time to enjoy the fre...

• Word Count: 2659
• Approx Pages: 11
• Has Bibliography
• Grade Level: Graduate