A good example of this is the experience of the Yanomami and Chagnon. ... The difficulty she faced in finding the truth about what happened to the Indians in the hands of the settelers questions the value of what society has been assuming the truth. ... An answer to that question will not be attempted in this essay. ... Students hear what teachers want them to hear, and many teachers validate what they are teaching because they read it in some book claiming to be the truth. ... This does not make his claim true however. ...

• Word Count: 1197
• Approx Pages: 5
• Grade Level: Undergraduate

Firstly, this essay will explain the Hofstede's cultural dimensions between Japan and United States. Secondly, this essay will focus on how these two countries affect the intercultural communication in cooperating. ... "Tatemae " is social lies and verbal sound that is not meant to convey information, but to maintain good feelings through the avoidance of pressure. ... This perspective can be applied to their societies that do your best in your lifetime and that is all what you can do, so they seem to be prepared for their life. ... The idea behind it is that the companies are not here to...

• Word Count: 1114
• Approx Pages: 4
• Has Bibliography
• Grade Level: Undergraduate

This essay will give a brief insight into cross-cultural marketing and attempt to examine four cross-cultural issues that concern international marketing research: Measurement Unreliability; Equivalence; EMIC versus ETIC; and Ethnocentricity. ... However, this is by no means to suggest that all marketers should focus on cultural differences only to adjust marketing programs to make them accepted by the consumers in various markets. ... These factors may or may not exist in the targeted markets; a successful marketer is able to make use of those already existent factors while creat...

• Word Count: 2515
• Approx Pages: 10
• Grade Level: Undergraduate

Culture CULTURE What is culture? ... Articulate speech is a good example. ... But what is an abstraction of a marriage ceremony or a pottery bowl, using Kroeber and Kluckhohn's examples? ... White in the essay "The Concept of Culture" (1959). ... The function of this external, man-made environment is to make life secure and enduring for the society of human beings living within the cultural system. ...

• Word Count: 4734
• Approx Pages: 19
• Has Bibliography
• Grade Level: Undergraduate