1. Social Media in a Growing Global Community
Already many studies have been performed which qualify social media as a major agent for social change and certainly sales in a widespread marketplace. ... Since the 1990s, "social media has exploded as a category of online discourse where people create content, share it, bookmark it and network at a prodigious rate" (Asur, Huberman). ... Studies show that "in 2011, more than 50% of social media users follow brands on social media" (Vries). ... Also in 2011, there was "worldwide marketing spending on social networking sites of about 4.3 billion" (Vries). ... Over...
- Word Count: 1478
- Approx Pages: 6
- Has Bibliography
- Grade Level: Undergraduate