Context This information report analyzes a full page printed advertisement for "Uncle Tobys Plus Omega 3 Lift" cereal that appears in the February 2013 edition of "Australian Good Food" magazine. ... To capture the attention of the target audience, there is a large, brightly coloured picture of an attractive, happy and healthy middle aged woman taking up almost half of the page which is eye catching to someone flipping through a magazine. ... Not only is she attractive but also someone who is popular with women of this demographic and cares about her health. ... it is not only eye catching but...

• Word Count: 934
• Approx Pages: 4
• Grade Level: Undergraduate

Accumulation of fat starts since childhood because parents believed that the more "chubby" a kid were the healthier and full of life he or she would be. ... In homes where parents have to work and split household chores, it is easier to offer fast food than healthy homemade meals, she added that "My study finds that weight runs in families, but it's not just because of genetics. ... Most of these ads promote nutrient-poor foods and fast food restaurants, making it look attractive to the human eye, this APA points that "34 percent for candy and snacks, 28 percent for ce...

• Word Count: 2045
• Approx Pages: 8
• Has Bibliography
• Grade Level: Undergraduate