The other idea of Chiat's article that applies to this ad is the fact that while it may not stretch the truth, it does stretch people's perception of their car and brand. ... The ending of the ad, with the slogan and the word "love" is a prime example of a glittering generality as that word invokes a sense of care. ... These ads usually involve models and celebrities endorsing them and invoking a sense of longing and lust for the luxurious and sporty lifestyle. ...

• Word Count: 1664
• Approx Pages: 7
• Has Bibliography
• Grade Level: Undergraduate

It strays away from the melodramatic structure in the sense that the main character was not simply dumped in this foreign environment, but rather distinctly chose it. ... In the end it is clear everybody has a profound sense of respect and love for one another. ... It has a very realistic and stylized feel to it which seems to capture and alter the audiences perception of the weekly conflict. ...

• Word Count: 2043
• Approx Pages: 8
• Grade Level: Undergraduate

Subsequently, Liebowitz reasons, animals and likely humans are genetically programmed to secrete endorphins in situations of social comfort such as sex, which would help them to feel both less anxious and also give them a sense of well-being. ... Consequently, according to Liebowitz, "as most adults feel some anxiety when separated from important figures in their lives, and some sense of increased security when their closest relationships seem stable ", attachment, as in the form of a human chemical bond, is mediated internally by the release of endorphins in the brain. ... Some maintain tha...

• Word Count: 3859
• Approx Pages: 15
• Has Bibliography
• Grade Level: Undergraduate