1. Advertising In Politics
Over the years the type of advertising used by political candidates to attract votes has changed as the society and technology has changed. ... Since the 1950s, campaigns have become more planned and professional with advertising agencies and political consultants increasingly being utilized introducing more scientific market research and strategic marketing strategies. There has been a huge increase in the amount of technology available to marketing strategists, and therefore there is also more technology being utilized in political campaigns. ... The technology available today makes it l...
- Word Count: 1129
- Approx Pages: 5
- Has Bibliography
- Grade Level: Undergraduate