Executive Summary Wendy's historically has fared very well within the fast-food industry; they have led or been the front runners in a number of key areas that are of extreme importance to customers. ... Background Wendy's now known as the Wendy's/Arby's Group after the recent merger of the two companies now comprises the third largest quick service restaurant company and is comprised of the two brands Wendy's and Arby's, generate about $12 billion in system wide sales and comprise over 10,000 restaurants. ... Currently, McDonalds has gained the most attention amo...

• Word Count: 3509
• Approx Pages: 14
• Grade Level: Undergraduate

Executive summary This report covers the content that analysis of the Fair fast food restaurant is how to successfully operate and survive in the cutthroat market as a small business starter. Fast food and organized catering is nothing new to Hong Kong. Through SWOT analysis, we may easily find t...

• Word Count: 3477
• Approx Pages: 14
• Grade Level: Undergraduate