1. Advertising: Alcohol - All Fun and Games
The biggest and most specific concern are advertisements that use elements of youth culture, such as animation, music and fashion to create a positive association and affiliation with youth. ... Specifically, one commercial used animations to show a football player pop out of a magazine and use a Budweiser beer bottle cap as a football to play against another animated football team. ... Statistically and factually: "Researchers examined 1,261 ads for alco-pops, beer, spirits or wine that appeared more than 2,500 times in 11 different magazines that have or are likely to have disproport...
- Word Count: 1608
- Approx Pages: 6
- Grade Level: Undergraduate