1. The Link of Attitude and Behavior
Ben and Allen (1974) suggested that personality can have an influence on whether or not attitudes predict behaviour. Their research suggests those who scored consistently on personality tests seemed to be more consistent in their behaviour across different situations. This lead to the belief that the more stable a person's personality, the stronger their attitude-behaviour link will be. ...
- Word Count: 1527
- Approx Pages: 6
- Has Bibliography
- Grade Level: Undergraduate