1. The Ford-Firestone Brawl
"For almost 100 years, Firestone Tire and Rubber Company had supplied tires to Ford Motor Company", a business relationship that stemmed from the friendship of each company's founder, Henry Ford and Harvey Firestone (Boatright, 2012). ... Ford engineers decided to bolt the Explorer passenger cabin to the chassis of their existing Ford Ranger pickup truck. ... Despite these issues, the Ford Explorer hit the market in March of 1990. ... In 1997, Goodyear stopped supplying tires to Ford when their "executives decided that they could not meet their own quality standards at th...
- Word Count: 1062
- Approx Pages: 4
- Has Bibliography
- Grade Level: Undergraduate