1. McDonalds
Historical Background The original founders of McDonald's, and the fast-food concept, were brothers Dick and Mac McDonald. ... milkshake machine salesman, heard of the brothers' generation of around $350,000 in annual revenues, and instantly became convinced that its concept could work in other cities. Kroc became the first franchisee appointed by the McDonald brothers, and opened his first restaurant the following year in Des Plaines, Illinois. In 1961, Kroc bought all the rights to the McDonald's concept from the McDonald brothers for $2.7 million. ... Ronald McDonald Childr...
- Word Count: 3178
- Approx Pages: 13
- Grade Level: Undergraduate