The Indian consumers are adopting fashionable items quickly and conveniently with the rise in competition. ... It was mainly started after the economic liberalization of Indian economy in 1991. ... Apparel Industry in India (AII) poses an opportunity of tremendous economic growth. ... The change in the lifestyle of the Indian consumer, increasing working class, higher disposable incomes, dual career families, and many other social and economic changes offer a wide array of opportunities, and contribute in accelerating the pace of growth of AII. ... Keen competition is driving international bra...

• Word Count: 1808
• Approx Pages: 7
• Grade Level: Undergraduate

Additionally, Costco has built a culture of customer service that seems to outweigh its competition. ... Additionally, it is a strategy that works well in a variety of economic conditions – even recessionary - where both value and attractive products and services can be obtained (Everett, 2013). ... Swift expansion across all competitors, along with ripe economic conditions and a sound customer value proposition make the industry worthy of note. ...

• Word Count: 2035
• Approx Pages: 8
• Has Bibliography
• Grade Level: Undergraduate

Hence with the intense competition in the fashion industry, the global expansion of H&M and opening a new store in Melbourne allows them to gain a competitive advantage over its competitors. This essay will aim to highlight the key issues of the powerful and extreme competition in the fashion industry, through the expansion of H&M to Melbourne. ... In terms of the economic segment, in 2011, retail spending on clothing or apparel reached approximately € 1.18 trillion worldwide. ... However, the recent economic crisis has affected consumer spending patterns, creating downward pressure on price...

• Word Count: 3063
• Approx Pages: 12
• Grade Level: Undergraduate