Competitive Analysis Industry competitors by product: Gateway, Compaq, Hewlett-Packard, and IBM are Dell's top competitors. Dell sells directly to consumers via the Internet and telephone. Dell's product is build to order computers including desktops, workstations, network servers, and laptops. Dell offers a wide range of optional peripherals such as monitors, cable, video, modems, and data storage. Dell also includes several vendor options such as Kingston Technology, Microsoft, 3COM, Cisco Systems. ...