1. Advertising: Alcohol - All Fun and Games
These industries created the shift in our thinking from viewing children as trusting, impressionable humans that should be protected from the not so innocent adult world, to seeing children as "economic resources to be mined." (www.commercialalert.org) Alcohol promotions target youth and encourages positive affiliations with alcohol by linking drinking alcohol with attractive symbols and role models. ... When I first viewed this commercial I was intrigued by the animation and felt that kids younger than I, would find this interesting and cool, which is precisely the issue at hand....
- Word Count: 1608
- Approx Pages: 6
- Grade Level: Undergraduate