1. Menu Pricing And Strategy
Management's task in menu develop is to constantly monitor trends and customer preferences; these are occurring more rapidly than ever as consumers become more cosmopolitan in their taste and expectations. ... Great creativity and variety in the menu can best be accomplished by the use of what is referred to as a market menu. ... The menu should produce certain images and expectations in the mind of the customer that closely resemble what the actual restaurant provides. ...
- Word Count: 2193
- Approx Pages: 9
- Grade Level: High School