1. Honda.com
A type of segmentation called usage-based market segmentation. ... The company actually targets a wide range of people. ... With the advancement of aftermarket parts that is another reason the Civic is targeted to a younger age. ... They are all in market competition for top performance compact cars. These target younger audiences that are more willing to buy. ...
- Word Count: 718
- Approx Pages: 3
- Grade Level: High School