THE EFFECT OF ADVERTISING ON CULTURE To begin my discussion of the issue of commodification and advertising, I would like to look at TV. We live in a television culture. This television culture is produced primarily by what we know as TV networks (which is, as I think about it now, a rather strange metaphoric use of the word "network") who receive money from corporations (with advertising agencies serving as the go-betweens). Cable TV has the potential to provide input from local communities, and government sponsored "public" TV does exist, but these forms of TV can be compared to re...

• Word Count: 3295
• Approx Pages: 13
• Has Bibliography
• Grade Level: High School