1. Menu Pricing And Strategy
The rule is "know your customer and have a good menu and marketing plan." ... When you use well-tested marketing techniques to develop and finalize your menu you have laid the groundwork for success in the restaurant industry. ... The physical menu is in effect a basic model of the communication process, the tool by which you and your customers communicate. As such, the menu must be devised so that all lines of communication are wide open and no misunderstandings can occur. ...
- Word Count: 2193
- Approx Pages: 9
- Grade Level: High School