1. Business to Consumer and Business to Business Strategies
It also offers customers services such as getaways, reserve (Free reservations and discounts for high end restaurants), and gift shops. ... They have reward programs such as Groupon Referral Widget, Advertise through Groupon, donations, free shipping, great return policies and many more. ... We feel that the B2B stuff is hidden on the website. ... If we are a regular customer and shopping on the Groupon web site, we can easily identify the B2B products and get more information. ... In the beginning, they were very successful because people really glared when they saw variety of holidays or fre...
- Word Count: 1275
- Approx Pages: 5
- Grade Level: High School