1. Suave Market Segmentation Analysis
Suave's products are sold in three continents including North America, Asia, and Europe. ... For example, Asians have a very different hair texture than people from Europe. ... The healthy shine products might sell well in Asia because of their hair texture. ... Suave targets people of all races including Caucasians, African Americans, Hispanic, and Asian. I found it very interesting that Suave's products ranked #1 among Hispanics and # 3 among African Americans. ...
- Word Count: 787
- Approx Pages: 3
- Grade Level: High School