CASE ANALYSIS - BMW ACQUISITION OF THE ROVER GROUP BACKGROUND The case is one of the acquisitions of a firm operating in the automobile industry, by another. It calls for a strategic Analysis, by analyzing the internal and external environment to enable: An understanding of where the firms are and how they got there. ... Minor themes on strategic analysis, structure, globalization and competitive strategy options are evident in the case. ... INDUSTRY ANALYSIS I. ... III. ...

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• Grade Level: High School