1. Nike
For example, Cole Haan line of luxury footwear and Bauer hockey utilize cost savings from capabilities and competencies that were developed in one of its businesses, Nike, and used in the others. ... Nike goes into different markets and acquires struggling companies in those fields, and automatically the product that company produces is better. ... Bauer has been a major player in the hockey equipment industry, an industry with big competition, and high price of equipment. ... This has proven to be a great decision by Nike because Bauer has such a good reputation for manufacturing quality ho...
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- Approx Pages: 11