EXECUTIVE SUMMARY During one of his two combat tours in Vietnam, Federal Express CEO Frederick Smith got a quick lesson in survival from a crusty Marine sergeant. ... Customers are not only concerned with the product getting from point A to B, but further, are interested in the knowledge of where the cargo originated from, its present whereabouts, destination, estimated time of arrival, price and cost of shipment. ... Shipments are virtually traceable from their origin to their destination all with the convenience of the personal computer. ... Countries such as China, which had been predomi...

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• Approx Pages: 39
• Grade Level: Undergraduate