1. Conducting Public Relations Research: Methodologies and Res
America's entry into World War I created a need for one-way persuasive communication and so the Committee on Public Information was formed. ... Melcrum's Best Practice Measurement Strategies The goals of Melcrum's include providing practitioners with tools, techniques and templates ready to be used in daily work. ... Public Relations Journal This publication touts itself as a journal for industry and practitioners, which seeks both to develop new thinking and to encourage the dissemination and use of latest techniques and best practice in the field. ... The publication incl...
- Word Count: 3252
- Approx Pages: 13
- Grade Level: Undergraduate