Cultural influence, social expectation, plays a huge role in people's growth and development. Now a day's television medium also plays a very important role when it comes to educate general public, because this medium is the easiest way we can put our point of views about anything and everything in front of everyone plays biggest role in influence big mass of people. ... Like I said media plays very important role because slowly it is changing everyone's mindset about women and their importance. ... One of the reason there is gender inequality in some part of the developing coun...

• Word Count: 603
• Approx Pages: 2
• Grade Level: Undergraduate

The Social Cognitive Theory (SCT: Bandura, 1997) provides a mainframe for behaviour change by considering personal, behavioural and environmental factors that self-efficacy plays a major role in. ... AEs play a key role in the social context of alcohol use and abuse and should have been considered and possibly included within this study; they are the belief in individuals behaving inline with their expectations of alcohol effects, even if it's only a placebo (Marlatt and Rohensow, 1980). Christiansen et al (1989) state AEs originate from a variety of factors that play a key role in childh...

• Word Count: 1966
• Approx Pages: 8
• Grade Level: Undergraduate