Westchester Distributing, Inc. is a successful distributor in the beverage industry. ... Exhibit 1 Risk Exposure Calculator for Westchester Scale of 1 to 5 1 - Low 5 - High Growth Pressures for performance 5 Rate of Expansion 5 Inexperience of employees 4 Total 14 Culture Rewards for risk taking 2 Executive resistance to bad news 2 Level of internal competition 1 Total 5 Information Management Transaction complexity and velocity 2 Gaps in diagnostic performance measures 1 Degree of decent...

• Word Count: 1338
• Approx Pages: 5

The primary strength of corporate sales management is to work successfully to optimize and execute go-to-market strategies, defining competitive strengths and threats, plus performance gaps and growth potential to a company. To assure implementation and mastery, sales managers should develop execution plans that track directly with sales performance objectives to bridge the gap between strategy and sales results. ...

• Word Count: 2852
• Approx Pages: 11
• Grade Level: High School