1. current trends in sales
Executive Summary Marketers must continue to reach the boomer generation as it moves into yet another phase of life in our youth-centric society. ... "Freed from the responsibilities of their 40s, boomers will create an adventurous life-stage called "mid-youth" that will push traditional ideas of a 'mature market' into oblivion," (American Demographics, 2001). ...
- Word Count: 2852
- Approx Pages: 11
- Grade Level: High School