1. Amercan Fast Food in Chinese Markting
At the point when picking the universal marketing strategy, one of the issues that ought to be considered truly is the culture difference in light of the fact that culture is an important component in impacting the customer market and shopping conduct, as agents of this experienced multinationals, the American fast food eatery groups of KFC (Kentucky Fried Chicken) and McDonald's are prevailing fast food chains both in China and different parts of the world. ... Following 5-years, the fast food organization developed 11 eateries. ... Up till June 2010, KFC has more than 3,000 outlets in ...
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- Grade Level: Undergraduate