1. Citigroup
The formation of Citigroup in 1998 created a new model of financial services organization to serve its clients' financial needs. ... A basic assumption is that the financial services needs of individuals are similar worldwide. ... Citigroup is the first financial services company in the United States to bring together banking, insurance and investments under one umbrella. ... Specific products and services include basic banking accounts, investment services through Citicorp Investment Services, CitiTerm life insurance, CitiPhone banking, and CitiGold accounts, which integrate banking, bo...
- Word Count: 4989
- Approx Pages: 20
- Grade Level: Undergraduate