1. Customer Relationship Management in India's Aviation Industry
Executive Summary This projects focuses on the understanding the importance of Customer Relationship Management in the aviation industry in India. ... The project analyses the activities and finds where these activities lack in their approach to cater to customers and further on that basis recommendations and suggestions have been made. ... IndiGo air tickets can be booked online and the services provided are user friendly while at the same time, extremely comprehensive. Customer Relationship Management in Airlines Meaning of CRM in Airlines Industry CRM is the process of managing detai...
- Word Count: 2705
- Approx Pages: 11
- Grade Level: Undergraduate