1. Factors Affecting Subsidiary Roles in Automotive MNC
It will be shown, using the automobile industry with in-depth analysis of Toyota - the Japanese automobile manufacture - that Bartlett and Ghoshal's typology, although very important in determining the roles that subsidiaries take on, is incomplete. ... MSM Consulting's client is a leading Japanese global manufacturer of motor vehicles. ... Thus, decentralisation is needed to be receptive to local customs, governments and regulatory agencies in order to ensure the ongoing legitimacy and economic success of the MNE within the countries in which it operates (Ghoshal & Nohria, 1993) and...
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- Approx Pages: 17
- Grade Level: Undergraduate