1. Customer Relationship Management in India's Aviation Industry
The goal is to optimize the current and future value of the customers for the organization. ... It is a comprehensive customer loyalty management strategy and solution manages all customers' interactions in a consistent and value oriented manner, which is designed to optimize profitability, revenue and customer satisfaction. This is a way to achieve integration of people by acquiring new customers through effective marketing campaigns and marketing analysis, grow existing customer base through expanded service offerings that target untapped travel opportunities and retain most valuable c...
- Word Count: 2705
- Approx Pages: 11
- Grade Level: Undergraduate